Finery & Co have two successful existing shops and came to Edge wanting to start selling their jewellery online and market their jewellery repair services.

Building a repair estimation calculator from scratch and an advanced filtering option for all product pages, the site is modern and a very visual experience. With a large amount of brands and products, the minimalist inspired design allows users to effortlessly purchase the beautiful items.

Alongside the new build, to properly build this brand’s identity in the jewellery repairs sector, we undertook marketing with the aims of increasing Finery’s search visibility. We also undertook a photoshoot for the brand, gaining unique imagery.