Build a Reliable, Profitable Flow of New Business Through PPC Advertising
Reach your perfect audience, with the right message and scale your sales accross Google, Facebook & Microsoft.
Get in-front of the perfect audience
Search / Shopping / YouTube / Display
PPC Agency in Hertfordshire
Looking for the right Performance Marketing partner to drive real business growth?
We work best with ambitious brands, looking to launch or scale their Google & Youtube Advertising with a experienced boutique agency.
"After instructing Edge, we were consistently bringing in high-quality prospects, and spending less for the priviledge! Our secret weapon."
Designed to convert
Built to rank
Data-Led Online Advertising
Recent Case Studies
What do our clients think?
"Edge worked tirelessly to ensure and the results have been incredible - £2.5m Pipeline built within the first 3-months of launching"
"Ads have paid for themselves within the first week of launching. We're excited to see where we can get to this year and beyond! "
"We've tried for years to get our Google Ads profitable, but you've actually managed it - I've no hesitation recommending you!"
"I've personally worked with the team at Edge Digital for close to 8 years now. They are critical to producing a consistent flow of new business for me. "
Frequently Asked Questions
What does it Cost?
Every client has different needs and goals, so we base our fees on each individual situation. We price based on performance and ensure you always profitable.
We believe in transparency, so you won’t find any nasty surprised with our contracts!
How much should I be spending on advertising to work with you?
We partner with a wide range of clients spending as little as £1,500 per month up to and beyond £500,000 per month. The cost of PPC campaigns varies, influenced by factors like industry, competitive landscape, target keywords, and audience demographics. At Edge Digital, we work with you to create a budget-friendly yet effective strategy tailored to your business needs.
How long does it take to get started?
Once we have all the information we need from you (covered in our simple onboarding process), your campaigns will be up and running within 5 working days!
Are we tied into any long contracts?
We kick things off with an initial 3-month agreement before moving to a rolling monthly basis. The average client stays with us for 10+ months.
Who owns the data and creatives?
You own everything. Anything we put together for you is yours to keep, forever.
What exactly does PPC mean in the context of online marketing?
In digital marketing, PPC stands for Pay-Per-Click, a model where advertisers pay a fee each time their ad is clicked. This strategy is essential in enhancing online visibility quickly, either on search engines or social media platforms.
How does Edge Digital approach PPC advertising?
At Edge Digital, we employ a strategic approach to PPC advertising. We begin by identifying the most relevant and effective keywords for your business. Our team then creates compelling ad campaigns that are triggered by these keywords on search engines, ensuring your ads appear to the right audience at the right time.
Why should I consider PPC advertising for my business with Edge Digital?
PPC advertising offers immediate results, complementing long-term strategies like SEO. With Edge Digital’s PPC services, you can enjoy instant visibility on search engines and social media, effectively reaching your target audience faster than organic methods.
How does PPC differ from SEO, and why is this important?
PPC and SEO are both crucial for digital marketing but differ in approach and results. While PPC offers immediate visibility and is cost-based, SEO focuses on organic growth over time. Edge Digital integrates both strategies to ensure a balanced and comprehensive online presence.
What methods does Edge Digital use to target the right audience in PPC campaigns?
Our targeting process involves deep understanding of your customer profiles, meticulous keyword research, and leveraging advanced targeting options. We also employ remarketing strategies and continuous ad testing to ensure your campaign resonates with your audience.
How does Edge Digital measure and report the success of a PPC campaign?
Success measurement at Edge Digital encompasses key metrics like Click-Through Rate (CTR), Conversion Rate, Cost Per Click (CPC), Return on Investment (ROI), and engagement levels. We provide detailed reports and actionable insights for continuous campaign improvement.
What strategies does Edge Digital use to optimize PPC campaigns for maximum ROI?
To maximize ROI, we focus on refining target audiences, incorporating negative keywords to exclude irrelevant traffic, A/B testing for ad copy, optimizing landing pages, and regular campaign monitoring. We also analyze performance data to continually enhance your PPC strategy.