Branding & eCommerce Website for Start-up

Thoughtfully Designed.

Ideas Iterated.

Hyphen London is the UK’s Christian based stationary start-up. Intertwining their love of journaling and inspirational quotes and scriptures, Hyphen produced handmade original notebooks with a twist.

We worked carefully alongside Hyphen to produce a website that is clean and modern, yet timeless with available space to show off the products. A Woo-Commerce website, purchasing and shipping is made simple and effective for the client.

Launch Website

Journals With a Meaning.

The quotes on Hyphen’s products is what makes the brand special, which is why we took care to showcase these as much as possible.


It was important that the logo looks great in all colours and concepts, which is why it’s simplicity makes it ideal for notebooks and product packaging if need be. We tested out the branding on various sizes of screens in different forms to chose something that would always look great.


When Hyphen came to us, their image as a brand was non existent. They knew what they wanted, being something fairly classical, nothing too abstract but something also memorable and reflective of writing and stationary.

We devised many options and we settled on the italic ‘Hyphen’ and a sophisticated ‘London.’ The logo perfectly reflects the innovative aspect of what Hyphen are doing with their products with the contrast of italics and capitals.

“Top notch and quality service. Thank you so much to the whole team for bringing this vision to life! Excellent people to work with.”

– Ibby Oke – Founder

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